Still Crazy for a Direct Mail Letter #directmailletter

Even after all these years people are still crazy for a Direct Mail Letter

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Return to Direct Mail Next to switch #returntodirectmail

Next is making a return to direct mail after finding that a drop in the amount sent by rivals meant it is now more effective and has a positive impact on its business, boosting new customer numbers and profits.

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Direct Mail United Kingdom - alive and kicking!

Direct Mail United Kingdom disciplines of direct mail, door-drops and leaflets continue to hold their own.

This is one of the key findings of GroupM’s ‘This Year, Next Year UK’ study, which predicts measured ad spend in the UK and was published towards the end of last year.

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From Letterbox to Inbox… direct mail still matters

Consumers can’t live without a letterbox, direct mail still matters!

LIVING WITHOUT A LETTERBOX IS HARDER FOR CONSUMERS TO IMAGINE THAN LIVING WITHOUT A MOBILE — PRINTED MATERIAL IS STILL AN ESSENTIAL PART OF THE OVERALL ‘BRAND EXPERIENCE’

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Direct mail for Charities remains an essential tool #directmailforcharities

Direct Mail for Charities remains an essential tool

IF CHARITIES SOMETIMES THINK THEY ASK FOR DONATIONS TOO OFTEN — CHECK AGAIN…SOME DONORS THINK THEY ACTUALLY HAVEN’T BEEN ASKED ENOUGH VIA DIRECT MAIL

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Mail and Email- It’s all about these #mail #email

New research shows that mail and email work more effectively when used together. When used in conjunction they produce better results than when either medium is used on their own. Mail triggers action, including driving people to connect with businesses online. Request a free copy of the report at http://www.royalmail.com/marketing-services-regular/mail-and-email/download

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Win more business with direct mail #winmorebusiness

If you write your own direct mail letters, you will appreciate how important it is to achieve the maximum possible impact, response rate and win more business.

We have put together a few notes to help you create the best possible mail piece:-

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Personalised documents #personaliseddocuments

Personalised Documents

Send Marketing Solutions have invested £35,000 in a new enclosing machine, to allow personalised documents , to meet increasing business demands.

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Three handy hints for mailing list hygiene #mailinglisthygiene

You (hopefully) take a shower at least a few times a week. You keep your home clean and periodically wash your car. These are the simple things you do to keep your life neat and tidy. Why wouldn’t you take the same kind of care with your mailing list hygiene?

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