Database management system saved business over £5000
Database Management System
Our database management system helped a financial services company save over £5,000 in postage costs.
Our client was sending out over 400,000 pension mailings a month to clients on their database. There were a substantial number of returned. Our client was struggling to keep track of the returned mail- at a significant cost to their business.
Using our sophisticated returns database management system, we were able to receive and record each of the 11,500 returned items. We then supplied the client with an updated, clean list quickly after each mailing was dispatched. This resulted in substantial cost savings as the database could be amended and updated, resulting in fewer non-effective mailings.
